Eddie is a creative studio founded by Elke Gill and Drew Magnum in 2019. Based in Murwillumbah, behind a bright pink door, Eddie brings together a collective of multi-disciplinary creatives working across branding, interior architecture, storytelling, content creation, photography and copywriting—just to name a few. Their work spans across the Northern Rivers and Southeast Queensland, and we love them because their work is fresh, happy and pretty cool. Today, we're chatting with Elke to hear more about her journey as a creative and the story behind Eddie.